The Fractional Executive, a key figure in the tourism of the future
With the Fractional Executive a new model of manager is emerging, efficient and prepared to manage transitional phases both financially and in terms of human capital. In a lively and constantly changing sector such as tourism, the Fractional...
PADEL DAY, 3RD EDITION: GET THE BEST!
"Get the Best" is the motto of the third edition of Padel Day, organised with the friends of MHR, at Villa Pamphili. A day dedicated to sport, with managers from the Travel & Hospitality sector animating the tournament, wearing the special...
THE BALANCED SCORECARD AND GOOD MANAGEMENT
Many are familiar with the 'Balanced Scorecard' as a methodology for measuring corporate performance. Not everyone, however, knows the source of inspiration for the name of this tool. Robert Kaplan and David Norton, the scholars who formalised the...
OVERTOURISM:PLANNING TO MANAGE
'Overtourism' is a neologism coined and first used in an article on 16 August 2016 by Skift, a news and reference site for market research and marketing services in the travel industry. The term soon spread globally and is...
WIDESPREAD HOTEL FOR SUSTAINABLE TOURISM
'A little bit home, a little bit hotel': this is how Giancarlo Dall'Ara, lecturer in Tourism Marketing - as well as founder and president of ADI (Associazione Alberghi Diffusi) - defines the Albergo Diffuso, a model that he himself devised and developed....
VIRTUAL REALITY AND AI IN TOURISM AS INSPIRATION AND OPPORTUNITY FOR GROWTH
Virtual reality, augmented reality and extended reality, together with artificial intelligence, have taken hold in every field, exponentially multiplying the already vast kaleidoscope of experiences. The art world offers museum visits and exhibitions...
READING A BOOK IS GOOD FOR YOU (AND DOES GOOD)
Read a book for inspiration. When I undertook the writing of "The Secrets of Hospitality - How to Become a Six-Star Manager", the main intention was to share my professional experience. At the same time, the...
Cultural Heritage: Enhancing it to grow
Italy's artistic, cultural and natural heritage is inestimable. Combined with the riches of its landscape and eno-gastronomic traditions, this value could bring it to the top of the list of ideal destinations. In the...
Social trends, a challenge for hotel planning
Societal trends represent one of the most ambitious challenges facing the business developer. It is crucial to be able to see far ahead in order to design and modernise hotels and to ensure that supply precedes demand....The Secrets of Hospitality
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Oggi in Piazza Montecitorio abbiamo dato il via alla Scuola nazionale di educazione civica per il Turismo e il Made in Italy.
L’eleganza della città, gli incontri, gli amici ritrovati e tanti professionisti italiani che hanno portato nel mondo il valore della nostra ospitalità.
Il lusso non si compra. Si vive.
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